Getting Noticed in an Age of Distraction – Storytelling for Business

A story gives people a reason to care about what you are saying. We are living in a post-advertizing world. Millennials are especially numb to the traditional hype of the tired advertising model. Your product, your brand, your company needs to create social empathy with your prospective clients.

Getting noticed in an age of distraction is extraordinarily difficult, but capturing and holding attention with the right story will do the trick. You just have to know how to do it.

In this two-hour workshop, we will look at:

• Why storytelling is so important
• What happens to our listeners when we tell them a story
• The dynamics and building blocks of a successful story
• How to build your own story

If you are wondering why your traditional sales and marketing tactics are not delivering the ROI you expected, or you want to engage and connect with the up and coming affluent millennial generation, this is the workshop for you.